Dear Fesjon readers,

This is me: Ashley, 22 years old from Zealand and now living for 4 years in Bloemendaal. Fashion is my passion and I would love to do styling.

That is the reason I’m studying fashion styling at the styling academic Artemis in Amsterdam. I want to explore all aspects of the fashion industry and want to share the things I come across, stand out and intrigue. I will hit the streets and search for new trends to write about.

Enjoy!

Ashley

A few inspiring pictures from a citytrip to fashion city Milan.

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Only one day left for Jackie’s Best Dressed Award 2010. Jackie, the Dutch Fashion Magazine, will award the Best Dressed Award for the second time on Wednesday, February 10th.

One of the nominees like Lieke van Lexmond, Candy Dulfer, Leontine Borsato, Doutzen Kroes, Maximá en Christina Curry will receive the award for Best Dressed Woman 2010. Last years award went to Sylvie van der Vaart.

Sylvie offered her expertise this year for operating in the jurypanel with Bastiaan van Schaik, Danie Bles en Jackie’s own fashion director Renu Kashyap. They already made a decision for choosing the winner of 25 nominees from the Best Dressed List.

The award will be awarded during this big and very fashionable event in Hotel Sofitel Amsterdam The Grand. Beside a crowdy red carpet outside there will be a big catwalkshow of Karen Millen, a (big) British fashionbrand.

This all promises a lot and Fesjon will also attend this event for a report. Don’t miss it!

Twice a year the Modefabriek is held in Amsterdam; a professional fair where brands present their new collections for this winter (fall/winter 2010-2011) to the buyers. A nice opportunity to discover new brands and to see what the designers have in mind for us to wear next season. Read More

From now on there’s a new brand in stores: Catwalk Junkie. Cool prints with a feminine fit, for girls with guts.
Or, like they put it themselves:

“For those who are addicted to fashion but weren’t born to follow.”

Catwalk Junkie makes tees and tops for fashion icons. Sophisticated girls who love the newest trends, but also give them their own twist.
Fashionminds with an eye for what’s hot and happening, and who like to stand out because to have the IT-factor is what IT is all about…
The artworks are inspired on what Hollywood hipsters and City girls really gets going.
From fashion and lifestyle to celebs and boys. T-shirts and tops for IT-girls who like to see, but especially want to be seen.

You are who you wear. Now join the addiction.

Want to know more?
Check the website for more information.

For Spring 2010, TOM FORD EYEWEAR unveils twenty-four new sunglass frames that share a polished approach to luxury. Created for men and women who appreciate potent design, while being confident about their own style, the new collection uses innovation in form and material to serve, not overshadow, the wearer’s personality.

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Designer Matthew Williamson is adding a menswear collection to his line for spring 2010. Williamson first menswear collection he made for the H&M collaboration. Now he has made a these more luxurious designs under his own label. The collection will feature cashmere sweaters, beaded T-shirts, tops and scarves with the colorful designer’s trademark prints. Watch for the collection to hit the designer’s flagship stores, online boutique as well as Harrod’s department store in London next month.

There is nothing wrong with pampering your feet ones in a while an I’m not only talk about a special pedicure but also lingerie.

Yes you heard me lingerie…

Designer Vicki Kysella come up with the idea after she payed a visit to a department store for flesh-colored toe peds. She realized that these things were really ugly and she was convinced that she could make more beautiful ones. She went home and pulled out her sewing machine and some lance. The result was beyond expectation, they were not only comfortable but they were also much cuter that she had imagined. The fact that they peeking out from your shoes is rather an asset than a failure. Very sexy for in high heels, peep toe shoes and your favorite flats.

You will give your outfits the finishing touch that it needs with “Voet lingerie for your toes“. So ladies give your feet up coming summer the extra attention it need.

The My Boyfriend T-shirts of My Brand are the must-have of 2010! Many celebs such as Renate Verbaan, Nicky Plessen and Lieke van Lexmond are already spotted wearing these T-shirts. The T-shirts with the YvesSaintLauren and Chanel mark are available in different styles, colors and sizes.  Also for sale for children. The T-shirts are long and you can combine it with a jacket or a leather jacket with skinny jeans. The classy and fabulous T-shirts are almost sold out, prefer to order? Click here.

Paris based jewelry designer Lorenz Bäumer designed anonymously for Chanel and Baccarat but know it’s the turn to Louis Vuitton. The collection is named “L’âme du Voyage” (the soul of the trip) something Bäumer does on a regular base he has lived in Bonn, (Germany), Amman, (Jordan), Montreal and Tel Aviv.

The collection consists of six sets, a one-of-a-kind necklace the focal point of each, with prices running up to $2.5 million. The theme of the collection is circles, which Bäumer describes as a symbol of perfection, he says: “in all the cultures, civilizations and trips that I’ve encountered, there are always circles, and they always symbolize perfection.”

Only for the necklace he pulled out all the stops, the necklace contains yellow, white, and red gold; fancy yellow and white diamonds; blue, pink, yellow, orange, and green sapphires, mandarin garnets and fire opals. A very colorful and beautiful collection.